The Current State of Consumers' Use of Nutritional Knowledge on Processed Meat Products in Brazil

Abstract

Purpose: The purpose of this study was to determine the status of utilization of nutrition information in purchasing decisions of processed meat products in Brazil. Methodology: The study used a desktop literature review methodology (desk study). This required a thorough analysis of research on the status of utilization of nutrition information in purchasing decisions of processed meat products. The subject of the study underwent three phases of sorting in order to assess its suitability for further study. Findings: The study concluded that there is no significant relationship between utilization of nutrition information on processed meat products and the purchasing patterns of processed meat products among consumers in supermarkets in Brazil. Unique Contribution to Theory, Practice and Policy: According to the report, Manufacturers should educate consumers on the importance of reading nutrition information on the labels and using the information to make healthful purchasing decisions.